Country Pick 2019 / / Professional

ION-Sei

• Prizes
  Silver in Home Interior Products/Bathroom Fittings/Appliances, Silver in Media and Home Electronics/Electric Appliance
• Company
  Karsten Küber / Designstudio aroma_ID, Germany
• Lead Designer
  Karsten Küber
• Design Team
  Steffen Rückert
• Client
  Sanyei
• Project Link
  view

ION-Sei is an innovation in brushing. The ionic technology not only removes plaque but beyond that suppresses bacteria, too. It uses an ultra violet (UV) LED light that reacts with a titanium dioxide bar. Harnessing water and light, ION-Sei also works with your body’s natural electrical charge through a conductor on the handle. This patented technology produces a weak charge that inhibits bacterial growth and helps to attract bacteria from your teeth onto the brush. The ION-Sei project developed by Sanyei from Tokyo fuses the Japanese way of thinking with German product design by aroma_ID.