Country Pick 2021
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/ Professional
NEXT - 3 in 1 baby stroller
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PrizesTop Design Winner in Children Products/Strollers
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CompanyScope Design & Strategy, Netherlands
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Lead DesignerPim Jonkman
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Design TeamScope Design Team
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ClientKoelstra
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Project Link
NEXT is the first stroller developed for renovated brand Koelstra. For this reason, an iconic, recognisable form language was desired.
The continuous form starting at the push bar and blending seamlessly into the rear profile creates sturdy, but refined boomerang shape, which is recognizable from a great distance. The choice of contrasting materials enhances the distinctive character. Next is a complete 3in1 stroller with implemented foldability, placement options of the seat, the Maxi-Cosi and the basinet. With all those functionalities included, the iconic character of NEXT remains intact.
The continuous form starting at the push bar and blending seamlessly into the rear profile creates sturdy, but refined boomerang shape, which is recognizable from a great distance. The choice of contrasting materials enhances the distinctive character. Next is a complete 3in1 stroller with implemented foldability, placement options of the seat, the Maxi-Cosi and the basinet. With all those functionalities included, the iconic character of NEXT remains intact.
Photo Credit: Scope Design & Strategy
