2017
/ Packaging Design
/ Food
/ Professional
Butter gram

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CompanyAxiom Consulting Pvt. Ltd., India
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Lead DesignerDilip C.S.
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Design TeamAmita Jain, Krattiika Gupta, Digvijay Singh, Anthony Gregory Hoover
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Project Link
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Other creditThe Intellectual Property (ip) Of This Project Belongs To Axiom Consulting Pvt. Ltd.
A unique butter packaging targeted at today’s
health-conscious millennial population that
addresses some of the issues with using
butter, while at the same time conveying a
strong message on health.
The packaging addresses in improving problems
with storage, re-storage and application as
well as giving an extraordinary un-boxing
experience.
Concept Description -
The concept creates an awareness about health
consciousness by symbolizing the package as a
measuring weight. It gives a direct depiction
to the consumer about the heaviness and
bulkiness of butter.
health-conscious millennial population that
addresses some of the issues with using
butter, while at the same time conveying a
strong message on health.
The packaging addresses in improving problems
with storage, re-storage and application as
well as giving an extraordinary un-boxing
experience.
Concept Description -
The concept creates an awareness about health
consciousness by symbolizing the package as a
measuring weight. It gives a direct depiction
to the consumer about the heaviness and
bulkiness of butter.
Photo Credit: Axiom Consulting Pvt. Ltd.
Credits: The Intellectual Property (IP) of this project
belongs to Axiom Consulting Pvt. Ltd.








