2017 / Packaging Design / Beauty and Health / Professional

AREA FOUNDY

• Company
  canaria inc., Japan
• Lead Designer
  Yuji Tokuda
• Design Team
  Koji Fujii, Takeshi Kitagawa
• Client
  FLOWFUSHI Co.,Ltd.
• Project Link
  view

The new combination of a highlighter and a brush
created a new category of cosmetic products. The
brush, ‘Yamato Takumifude’ was created that
everyone can apply liquid on face prettily without
any technique. The double ‘V-zone’ under eyes
involves in one’s skin beauty and apparent age, and
this zone has attracted the attention of makeup
artists. Focusing on this important zone, ‘Area-
foundy’ was produced. With the concept of ‘an
advanced brush,’ the products shape became
steam-lined.