2019
/ Lifestyle And Travel
/ Wellness and Relaxation Products
/ Professional
Tonal Strength Training System

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PrizesGold in Lifestyle and Travel/Wellness and Relaxation Products
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CompanyWhipsaw, United States
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Lead DesignerDan Harden
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Design TeamCole Derby, Ari Turgel, Elliot Ortiz, Zach Stephanchick
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ClientTonal
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Project Link
First ever digital weight strength training system for home use, with live video coaching. Powered by an electromagnetic resistance engine rather than large metal plates and gravity, “digital weights” provide smooth and precise weight in single pound increments with press of button, replacing an entire gym. The machine measures and responds to you automatically, making it safer. Arms pivot on vertical columns and move up or down to accommodate every workout ranging from high lat pull-downs to low squats to wide chest flys. When not in use arms tuck neatly to side. New, Innovative, Elegant.
Photo Credit: Whipsaw





