2022
/ Packaging Design
/ Beverage
/ Professional
La Pettegola Banfi Limited Edition 2022

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PrizesWinner in Packaging Design/Beverage
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CompanyPublifarm Srl, Italy
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Lead DesignerVan Orton
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Design TeamVan Orton
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ClientBanfi srl
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Project Link
The 2022 limited edition of the bottle of La Pettegola Banfi will be enriched by the illustrations of the renowned Italian couple of artists Van Orton. For the packaging, they imagined an artwork full of life and joy, an actual micro-world in a bottle where a stylized Tuscan landscape plays a crucial role. Moreover, the user can enjoy a surprising AR experience just framing the label with a smartphone, to watch the illustration in 3D coming to life. The entire project was managed by Publifarm srl.
Photo Credit: Publifarm Srl







