2022
/ Design For Society
/ Design for Environment
/ Professional
Future o`clock

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PrizesWinner in Design for Society/Design for Environment
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CompanyDea Design, Brazil
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Lead DesignerRoberto Fagaraz
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Design TeamMariana Caram, Ana Paula Nemoto, Fernanda Goron, Silvia Kanayama, Roberto Fagaraz e Daniel Soriano.
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ClientMuseu Do Ipiranga USP
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Project Link
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Other creditAtual Paineis, Mauricio Moreno
Ipiranga Museum is a traditional place in city as a natural history museum. Since 2019, the building has undergone a total renovation aimed at modernizing its spaces. So, we needed to countdown the time for the reopening... but what is the best way to do that? A watch will probably be the best tool, but we wanted to go further! Understanding how an ordinary clock could tell a story while performing its main function: telling time. Thus, Future o`clock is born: a functional sculpture designed to perform a basic task in a futuristic, emotional, and rational way using solar energy technology.
Photo Credit: Dea Design
Credits: Atual Paineis, Mauricio Moreno








