2020 / / Professional

Nudus

• Company
  Depot Creative, Australia
• Lead Designer
  Angela Spindler
• Client
  8 Pulses Food Company
• Project Link
  view
• Other credit
  Photography: Andy Lewis

Bare-naked goodness
Our product packaging and branding for start-up company Nudus, beautifully shows off these healthy fruit and vegetable chips ‘bare-naked goodness’ philosophy and playful humour.
The USP of these chips is that they are made just from fruit and vegetable slices, simply air-dried, with nothing added whatsoever – hence our ‘bare-naked’ concept.
We wanted the vibrancy of the ingredients to pop, choosing black – a striking and unusual choice for the healthy snack market – as the main background colour, giving the product even more stand-out on shelf.

Bio
Packaging design that builds brands
Depot is an independent packaging design agency, established in 2002.
We’re specialists in our field, choosing to stick with what we do best without getting stuck in our ways. We focus on food, drinks, fragrance, beauty and wellness and lifestyle brands because a lifetime of being immersed in these categories is where our experience comes into its own. We team up with visionary clients because they value the difference we bring to the mix. We always challenge and seek out the difference to ensure our designs remain in the mind and heart of consumers.

Other prizes
2020 A’Design Award: GOLD, Nudus A’Design Award: BRONZE, Hopapops Indigo Design Award: GOLD, Wildheart Organics Indigo Design Award: SILVER, Nudus Indigo Design Award: BRONZE, Hopapops 2019 A’Design Award: BRONZE, Recreation Creativepool Award: SHORTLISTED, Recreation eDPA Award: PLATINUM, Jacobs Coffee eDPA Award: SILVER, Recreation Indigo Design Award: SILVER, Recreation 2018 German Design Award: WINNER, Baré Alchemy 2017 A’Design Award: SILVER, Sisidyll Creativity International Award: GOLD, Baré Alchemy 2016 A’Design Award: GOLD, Baré Alchemy A’Design Award: BRONZE, Sven’s Island Pentawards: SILVER, Baré Alchemy The Dieline Awards: 2nd PLACE WINNER, Baré Alchemy 2015 A’Design Award: PLATINUM, Jacobs Coffee A’Design Award: IRON, Margan Wine, Field Blend 2014 A’Design Award: SILVER, Nugan Estate, Matriarch IDA: BRONZE, Nugan Estate, Matriarch