2021 / / Professional

La Pettegola Banfi Limited Edition 2021

• Company
  Publifarm Srl, Italy
• Lead Designer
  Elena Salmistraro
• Client
  Banfi Srl
• Project Link
  view

The 2021 limited edition of the bottle of La Pettegola Banfi will be enriched by the illustrations of the Italian designer Elena Salmistraro.
The artist was able to give the design of La Pettegola an exquisitely feminine and vaguely wild touch, inserting some symbolic elements typical of her works.
Moreover, using the Banfi Experience App (free download) it is possible to give life to the label.
The user can enjoy a surprising augmented reality experience just framing the label with a smartphone, to watch the illustration coming to life. The entire project was managed by Publifarm srl.